Social Networks

Social networks allow Internet users to communicate with each other through personalised web pages. MySpace, Bebo, Friendster and Facebook are the world's most popular networks today.

Members of social networks are generally young people who can spend hours on these networks; modifying pages, blogging, adding content and writing on friends pages. This makes it an ideal place for businesses to spread their message to certain markets online.

Ever wondered why Facebook, Bebo and MySpace encourage developers to create gadgets and applications for people to share? Why do they give you options to decorate your page and add videos, massive photo albums and create music playlists online? - All for free!

Sounds suspiciously generous?
It is all about making users spend more time on their network. So that your online advertising (their sole revenue generator) gets more exposure. This is the best place in the world to advertise using display advertisements.

Social networks are not just intended for use by people. Brands, political parties and other organisations are using social networks to connect to their fans. Your business can advertise and create a brand profile page to reach this captive audience.